After 36 years of wine business experience with Wine Institute and as the head of the California Wine Advisory Board, Dan C. Turrentine founded Turrentine Brokerage in 1973. The company was started to assist grower and winery clients with supply challenges and opportunities and to provide the best, data-driven information and analysis to help clients avoid supply problems and make the most profitable choices in a complex and constantly changing business. For more than four decades, Turrentine Brokerage has stayed true to this goal, developing a team of grape and wine brokers who lead the wine business not only in sales volume but also in understanding supply cycles and evolving market conditions.
During this time, Turrentine Brokerage has grown from one employee to twenty-three and has negotiated sales of grapes and wine in bulk exceeding 1.5 billion dollars. This irreplaceable experience has afforded the company the expertise needed to protect your interests in both spot market sales and long-term contracts. The company has also created various tools to empower our clients, including the Market Update newsletter, the Turrentine Outlook: Strategies and Forecasts for a Competitive Advantage and the Collateral Value Report for facilitating asset-based lending to the wine business. Employee owned, with a majority of the equity held by its senior brokers, Turrentine Brokerage has built up a substantial export/import business for wines in bulk and also sells private label and special situation case goods.
Bill Turrentine, Chairman of the Board