Call for Participants for Second Wine Industry Financial Benchmarking Survey
Survey Enables Wineries to Measure their Businesses Against Industry Leaders
Santa Rosa, Calif., May 20, 2013 — Moss Adams LLP, in partnership with Farm Credit Alliance Partners - American AgCredit, Farm Credit West, Northwest Farm Credit and CoBank – and Turrentine Brokerage, today announced the launch of the 2013 Moss Adams Wine Industry Financial Benchmarking Survey.
The confidential results will be a useful tool for wineries and vineyards in California, Oregon and Washington to measure their businesses against industry leaders and develop strategies to improve their operating and financial results. This survey will build on the results reported in 2009 that analyzed a range of topics including general industry trends, sales and production data, viticulture data along with operating and financial metrics by region.
“The 2009 Moss Adams Wine Industry Financial Benchmarking Survey set the standard for providing quality operating and financial benchmarks and we are thrilled to continue this great work with updated data,” said Jeff Gutsch, Wine Industry National Practice Leader at Moss Adams, one of the largest accounting and business consulting firms in the nation. “Through our new partnerships we hope to engage even more industry participation to ensure results are precise and relevant to all parties involved in the wine business.”
This year’s survey includes distinct differences from the 2009 edition in both length and style. Most noticeably, participants will complete the survey on one of four tracks based on their business model in an effort to streamline the survey completion process. Participants will also be given a complete list of all information to be gathered ahead of time to shorten the time required for completion. All information by participants will remain confidential. Begin the survey at www.mossadams.com/winesurvey.
Findings from the survey will be released in October 2013 and will encompass 2012 fiscal year operating and financial data. Participating wineries and vineyards will receive a complimentary copy of the final report. Nonparticipants will be able to purchase an electronic copy of the report for $495.
For more information, please contact:
Rick Boland, Senior Business Consultant | firstname.lastname@example.org | (707)535-4114
Kelly Walsh, Wine Industry Marketing Manager | email@example.com | (949) 221-4000
Moss Adams LLP is one of the largest accounting and consulting firms in the nation. Together with its affiliates, the firm provides insight and expertise to nearly 300 wine industry clients throughout the U.S.
Farm Credit Alliance Partners Alliance sponsoring partners - American AgCredit, Farm Credit West, Northwest Farm Credit and CoBank – provide financing, leasing, insurance, and other financial services to agriculture and agribusinesses as part of the Farm Credit System. Combined, they serve more than 70,000 farmers, ranchers, cooperatives, and other rural borrowers in all 50 states.
Turrentine Brokerage is a leading provider to growers, wineries and financiers in the brokering of winegrapes from all California regions and wines in bulk from California and around the world. A reputable source for exclusive and superior market information with over 40 years of service, and the industry’s most experienced team of brokers and analysts.